What Does Google’s New Algorithm Mean for Your Content?
October 1, 2023
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By Bill Below
Bill has worked in global PR and advertising networks in both Europe and the US, including JWT, Saatchi & Saatchi, DDB, Havas/Marstellar and others. In addition to running his own companies dedicated to a global clientele, he spent four years in the policy sector at the Organisation for Economic Cooperation and Development (OECD), a global economics think tank.
Web Story Highlights
- Google just released its Helpful Content update.
- It’s a major revision of their search algorithm.
- It modifies what content is elevated, or demoted, in search results.
- The takeaway: Professional content will beat mediocre content.
- Click on the image below to launch the short video story…