What Does Google’s New Algorithm Mean for Your Content?
October 1, 2023
By Bill Below
Bill has worked in global PR and advertising networks in both Europe and the US, including JWT, Saatchi & Saatchi, DDB, Havas/Marstellar and others. In addition to running his own companies dedicated to a global clientele, he spent four years in the policy sector at the Organisation for Economic Cooperation and Development (OECD), a global economics think tank.
Web Story Highlights
- Google just released its Helpful Content update.
- It’s a major revision of their search algorithm.
- It modifies what content is elevated, or demoted, in search results.
- The takeaway: Professional content will beat mediocre content.
- Click on the image below to launch the short video story…
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